Active 45 approached us with a distinctive challenge: crafting a design solution for their new promotional flyers and gift cards. They had successfully launched their business, centered on high-intensity group workouts, and had already built a strong brand that resonated with a substantial clientele. Our challenge was to adhere to their existing branding guidelines while effectively showcasing the key strengths of their team and product.
In response to this challenge, we harnessed the power of their established branding and tailored our design to accentuate the strengths of Active 45's team and offerings. By adhering to their branding guidelines, we created promotional flyers and gift cards that not only captured the essence of their high-intensity workouts but also appealed to their existing and potential customers. Our solution aimed to seamlessly merge their brand identity with compelling visuals that conveyed the energy and commitment of their team.
Our solution proved to be highly effective. The promotional flyers and gift cards successfully communicated Active 45's core message and strengths, reinforcing their brand identity. These materials played a crucial role in attracting and retaining customers, contributing to the continued growth of their high-intensity group workout business.